Outsourced CFO: How Businesses Control and Understand Their Finances

Businesses that aren’t large enough for a full-time CFO or Chief Financial Officer, often rely on a controller or bookkeeper to keep the CEO informed on financial issues. They should consider the value of an outsourced CFO instead or in addition to their in-house financial management.image of financial charts, calculator used by outsourced cfo for business finanace

Far too many businesses rely too heavily on either a professional bookkeeping company or an in-house bookkeeper. Asking them to provide annual tax returns, cash-flow analysis, or long-term financial planning isn’t likely to give you accurate control of your company’s financial situation.

A bookkeeper is not usually a CPA. A licensed CPA is required to have 150 semester hours of education (most usually earn a Bachelor’s Degree) before they can even take the CPA exam. While bookkeepers learn the ins and outs of record keeping and book entries, a CPA’s training includes accounting, finance, and business training.

As an outsourced CFO, Mike Goossen can provide your organization with insights into your organization’s financial health, cash-flow monitoring, and financial reporting and planning.

Here’s What Fresno Businesses Have Been Saying About Using Mike Goossen, Outsourced CFO


Mike provided excellent consulting as a Chief Financial Officer in service to the United Way of Fresno County during multiple periods of transition and was instrumental in helping the organization set up a complex, integrated budgeting spreadsheet tool.

Stephen Ottemoeller

United Way of Fresno County Board member


I’ve known and worked with Mike Goossen for the past 5 years. As CFO of the Fresno Rescue Mission he handled their workers compensation insurance which is how we were introduced. Over this time he helped guide the Mission’s overall risk management resulting in significant savings for the agency. He is a savvy insurance buyer that has a heart for helping nonprofits. I consider him not only a valued colleague, but a friend and would have no hesitation recommending him for your financial or accounting needs.

Joe Thacker, Partner

Der Manouel Insurance Group

As a former salaried CFO and now an outsourced CFO, Mike Goossen understands the difficult strategic decisions you as a business owner, CEO, or HR manager are having to make every day.

Decisions which will have a financial impact on your company and on the employees who will need to work side by side with each other.

Call us at (559) 681-6559 to find out if an outsourced CFO is the right solution for your organization.

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